• Project : VERSO PARTY
  • Client : UNION INVESTMENT

An eclectic movie cocktail party

Expertise used

The Paris Victoire Business Center reinvents itself and also creates Verso, its new Conference Center. A special event was organized to emphasize this new, ultra-connected business center. Inaugurating spaces means highlighting them to enhance their public image. Thus a rhythmic scenario was created that was in harmony with the location’s values, history and expectations. Kotska accompanied Union Investment to imagine this custom-made event with a Cinema Adventure theme. Kotska proposed a Cocktail Movie with a Cannes Film Festival scenography and film sets for the big inauguration.

This was an illuminated, jungle-inspired, rhythmic stroll through a show-biz atmosphere with sound and shimmery lights

Jungle
+
Sequins
=
Movie party...Applause

A cocktail-party movie incarnated by the show

Chic and cool meet to create a unique mood in a “wow” evening that emphasized details and high-quality choices to create unforgettable memories…

Creative direction

Illuminated, green and rhythmic

A scenography that took inspiration from both the Cannes Film Festival with a film set & the Grand Rex for an eclectic style and overall visual experience.

A jungle invitation in coherence with the creative direction

Developed on diverse supports… for paper and digital versions

A creative masterpiece

A cinema-concert as a teaser for the building

A custom-made composition for the event with numerous presentations during the evening

A sensitive circuit

A cocktail party animated by a show with a shimmery visual, oral and tasty mood!

Signature pieces for every palate with a contemporary sound mood.

Virtual visit

A film about the building’s restaurants was made for the event

A way to take a detour and present the building’s upper floors.

A photo-call with animated or paper gifs

Labeled goodies for a complete, evolutive presentation