Extend to a broader target
Develop a tangy, childish universe
Propose trendy, varied, derivative objects as a mobile extension of the identity
- Project : PATROUILLE DE FRANCE
- Client : MINISTÈRE DE LA DÉFENSE
Contemporary & historical codes
Expertise used
La Patrouille de France (the French Air Force’s acrobatic patrol) asked Kotska to enrich the brand with ideas and creations revolving around a unique, recognizable, graphic universe. To do this, Kotska developed a rich, visionary tool for analysis: an inspirational trend book to then define a brand book. Ideas were developed for collections plus a complete range of derivative, creative and modular products.
Trendy in the air ?
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Patrouille de France
Imagine an identity…
The redefinition of a brand universe begins by an in-depth study of its past and strong, historical values. Our mission consists of establishing a trend book to define a homogenous graphic language based on established targets.
A trend book…
A rich design tool
Deciphering and anticipating trends…
An analytic object, a design tool with rich signs and meanings.
A trend book to stand out.
Applying trends to the Patrouille de France brand for a unique, designed, colorful incarnation.
A universe that can be developed on numerous supports
The incarnation of Made in Patrouille